One of the most underrated marketing tools you already have as a writer?
Your voice.
Not your “brand voice.” Not a polished, salesy version of yourself. Just the way you naturally tell a story.
When you share posts on social media, here's a tip:
Don’t describe your book—tell a tiny story from inside it.
Craft a sensory detail or a line of dialogue. Maybe even tie a physical place in Maine to a scene in your book. Something that lets readers feel what it’s like to be in your world.Because readers don’t connect to summaries, they connect to experiences.
The more your posts feel like your authentic voice, the more the right readers will recognize you as their kind of author.
