Cards Against Humanity uses holiday stunt to buy Lake St. George’s ‘Birch Island’
If anyone has ever played the un-politically correct party card game Cards Against Humanity, it’s essentially like Mad Libs for “horrible people.”
On Dec. 21, the Chicago-based owners of the best-selling card game, (originally a group of high school friends) announced through The Chicago Tribune that their annual holiday fundraising stunt raised enough money to buy the six-acre Birch Island in Lake St. George for about $200,000.
They raised the money by by offering to send 250,000 people 10 mystery packages in exchange for $15. So now, in actuality, the island, now renamed “Hawaii 2,” belongs to 250,000 people all around the U.S. Each person owns one square foot.
Max Temkin, a co-creator of the game told The Chicago Tribune that they always wanted to buy a private island as a joke. When they got the opportunity, they decided it would be a great idea to preserve the pristine island, while giving a little piece of it back to the game’s fans. Through the license agreement, the card game owners, not the parcel owners, will pay taxes and maintain the island and the use of the island will be for "nondestructive, recreational purposes."
In their license agreement they have sent to each person they wrote:
This square foot of land is yours to do what you want, as long as you don’t destroy it or break any laws. We’ve enclosed a small flag you can use to mark your territory. Here is a list of suggested Hawaii 2 activities:
Kay Stephens can be reached at news@penbaypilot.com
Event Date
Address
United States