University of Maine Cooperative Extension and the Maine New Farmers Project will host “Using Tech to Grow Sales on the Mid-Coast” on Friday, August 8, from 10 a.m. - noon, at Tenderwild Farm, 33 Gurney St., Rockport. A rain date is scheduled for August 15.

The event includes a farm tour with owner Peter Alsop and a discussion with Business Manager Rory Keohane on the farm’s use of smart technology to improve operational efficiency and expand market access. Participants will learn about tools and workflows that support e-commerce, home delivery, fulfillment processes, and integration across multiple sales channels, including farm stores, farmers markets and online platforms.

This event is free and open to the public. Registration is required and available on the program webpage. For more information or to request a reasonable accommodation, contact Chris Howard at christina.howard@maine.edu.

About University of Maine Cooperative Extension

As a trusted resource for over 100 years, Extension has supported UMaine's land and sea grant public education role by conducting community-driven, research-based programs in every Maine county. UMaine Extension seeks to build thriving communities and grow the food-based economy, focusing on aspects from production and processing to nutrition, food safety and food security. Extension also conducts the most successful out-of-school youth educational program in Maine through 4-H, which offers hands-on projects in areas like health, science, agriculture and civic engagement, and creates a positive environment where participants are encouraged to take on proactive leadership roles.