Expand your marketing reach through Knox, Waldo and Lincoln counties, and beyond
Discover how the Penobscot Bay Pilot can maximize your online experience with free access to local news, events, and information, create timely and interactive stories, introduce new ways to contribute and share content on our site and across social networks, connect businesses with consumers, and reach readers who are on the go. Penobscot Bay Pilot’s mission is to be the leading online destination for Knox and Waldo County residents, Maine visitors, summer residents and those passionate about our creative and vibrant area, whether they are in Newfoundland or Indonesia.
Truth in Advertising
Here at Penobscot Bay Pilot, we pride ourselves in providing timely answers and information, as well as establishing an online community network through which businesses can actively engage with and reach a broad market of consumers and buyers.
In our sales efforts, we strive to be completely transparent with our business partners, our "Affiliates," about the business of advertising online, and with the community that turns to us as a resource. We believe that our product, and the service and technology that we provide, offer a unique and innovative platform that supports our community and its businesses and will only continue to grow as more and more people learn of our presence.
One of the key factors in making online advertising decisions today, is understanding true traffic numbers. For our advertisers, we want you to know that our traffic numbers reflect actual human readers. We filter out traffic that stems from online automated "robots," "spiders" and "web crawlers," which are used to scrape content for search engines and other automated content scraping and aggregating efforts for use on Flipboard, Skygrid and others. Our research shows that our numbers are in line with Google Analytics, which also filters out robot traffic. Please note, these robots still crawl our site and gather content to share across the Internet, providing search engine marketing benefits. We simply do not feel that it is a legitimate representation of our traffic to include those views in our statistics. The Penobscot Bay Pilot strives to provide truth in its advertising, and we diligently work to ensure information we share with you reflects the true readership in the community.
The Pilot Affiliate offers local businesses and organizations the opportunity to communicate their brand, specials, promotions, events and business information on to our website. This advertising program is designed to give businesses maximum visibility at an affordable price through online and social media marketing venues.
Benefits
• UNLIMITED posting and Calendar of Events
• Social Media Integration
Posts display on YOUR facebook, twitter and social media accounts
Readers can share YOUR posts onto THEIR facebook, twitter and social media accounts
Posts are introduced to The Pilot's Main Street Facebook, Pinterest and Morning Catch
• Premium Marquee Ad ( 300 x 250 ) rotates throughout penbaypilot.com
• Micro-Website searchable in the penbaypilot.com directory with the option of a brand URL
• Micro-Website and posts search engine friendly (SEO)
• Google map displays your business location
• Counter report displays reads on posts
Knox & Waldo Counties
Business $15.00/week , Organization $9.95/week, Church $5.00/week
Knox, Waldo & Lincoln Counties
Business $25.00/week, Organization $19.95/week, Church $7.00/week
Web Ads
Marquee Size: 300 pixels x 250 pixels, Max file size static 40KB JPG/GIF
Home page
Business: Top position $75/week Bottom position $50/week
Organization: Top position $50/week Bottom position $30/week
All Center pages (News, Talk, Work, Calendar, Play, Culture, Life)
Business: Top Position $75/week Bottom position $50/week
Organization: Top Position $50/wekk Bosttom Position $30/week
(Prices are based on ¼ share per week )
Run for You Life
Be a sponsoring advertisers in the RUN FOR YOUR LIFE Emergency Service Challenge held at the Snow Bowl May 25th. Your 300x100 ad will be displayed on our Penobscot Bay Pilot Event page which is updated regularly, even during the day of the event and is clickable to your website. 60% of all ad proceeds will be donated to the Atlantic Engine Company #2 (Camden Fire Department), Camden First Aid Association, and the Hope Fire Department as well as, 60% is tax deductible. Event page will be introduced to our Penobscot Bay Pilot Main Street facebook with updates, photos and video.
Sponsorship Ads
Ads are displayed under the Tide Chart, Market Watch, Mortgage Calculator, Property Search,
Sport Schedule, Webcam and Calendar. All ads link to your website or landing page and are
Google searchable.
Price $50.00/week
Tile Ads
Ads appear on the obituary page
Price $25.00/week
Size: 300 pixels x 100 pixels
Max file size static 30KB JPG/GIF
Advertorial
A Featured Q&A story with pictures on penbaypilot.com. Advertorials are also introduced to our facebook and twitter audiences.
Price: $75.00/week Business
Price: $50.00/week Organization
Premium Business Listing
Includes advertiser name, address, phone number, email address, business hours, business category, website link and a Google map to their location.
$5.00/week
Additional Advertising:
• Featured Realtor
• Featured Property
• Contests
• Posting Service
• Giveaways
• Product/Service Promotions
• Brand URL
• Video Ads
To learn more contact
Janis Bunting Terri Mahoney
207 706-6656 207 706-6658
janisbunting@penbaypilot.com terrimahoney@penbaypilot.com
Please email sales@penbaypilot.com for the Propeller e-Newsletter for upcoming advertising
opportunities, site updates, tips, FAQs and How-to videos.
For further information about our Charter Advertiser program, please contact your advertising representative:
